Gamingtec Joins Midnight Mayhem as Headline Impact Partner for Charity Boxing Event

Gamingtec, a prominent B2B iGaming platform provider, has been announced as the Headline Impact Partner for the Midnight Mayhem Fight Night. This significant charity boxing event is scheduled to take place on January 19, 2027, coinciding with ICE Barcelona.

The partnership signifies Gamingtec’s commitment to supporting the full campaign, extending beyond mere sponsorship to encompass fighter training, fundraising activities, and post-event impact reporting. The event is organized by Behind The Gloves in collaboration with WorldGaming, and is set to feature 16 iGaming and sports betting industry professionals stepping into the ring for the first time.

Wider Industry Involvement

Charity boxing events have become a recurring fixture within the iGaming conference calendar, with fight nights held alongside major trade shows to raise funds for causes nominated by industry participants. Behind The Gloves has positioned Gamingtec as the Headline Impact Partner for the Midnight Mayhem Fight Night, a collaboration structured as an ongoing partnership rather than a traditional event sponsorship.

This partnership will provide support for the entire scope of Midnight Mayhem, including a six-month training program for the fighters, extensive fundraising activities, compelling fighter storytelling, and comprehensive post-event impact reporting. A key aspect of the initiative is its support for the WBC Adaptive Boxing showcase, aiming to ensure that all proceeds are distributed transparently to the charities chosen by the fighters and event partners.

Fighters Prepare for the Ring

The Midnight Mayhem Fight Night will take place on January 19, 2027, during ICE Barcelona’s three-day run at the Fira Barcelona Gran Via. The event, staged by Behind The Gloves in partnership with WorldGaming, brings together 16 iGaming and sports betting industry figures. These participants will embark on a training program under professional coaching before competing.

Fighters will be matched based on their ability and will compete under strict medical supervision. All proceeds generated from the event will be distributed to charities nominated by each individual participant. Midnight Mayhem is officially affiliated with WBC Cares UK, the charitable arm of the World Boxing Council. The event will also feature a showcase from its Adaptive Boxing Programme, which aims to provide individuals of all abilities with access to coached, wheelchair-based boxing training. The coaches involved in this program receive specialized training to understand the anatomical and social impacts of various disabilities and additional needs.

Gamingtec’s Commitment to Social Impact

Natallia Vavulina, Marketing Director at Gamingtec, expressed the company’s enthusiasm for the partnership. “At Gamingtec, we believe the strongest partnerships create value beyond business, so supporting Midnight Mayhem was a natural fit for us,” she stated. “The initiative brings together people from across our industry to raise money for important causes while highlighting the positive impact the sector can have when it comes together behind a shared goal.”

Lee McFarland, Founder of Behind The Gloves, emphasized the significance of Gamingtec’s involvement. He noted that achieving their fundraising target of €150,000 requires more than just enthusiasm, and Gamingtec’s role as Headline Impact Partner “strengthens every part of Midnight Mayhem.” McFarland added that support from a company of Gamingtec’s caliber sends a powerful message about the industry’s collective potential when businesses unite for a common purpose.

Behind The Gloves, founded in 2023 by Lee McFarland, initially began as informal boxing sessions on the sidelines of iGaming industry conferences. It has since evolved into a structured business focused on well-being and charitable events for the global iGaming and sports betting sector.

Gamingtec, established in London in 2013 and operating under the registered entity EG Interactive LTD, is a B2B iGaming platform provider. The company offers modular turnkey platform solutions for online casino and sportsbook operators, with a comprehensive product suite that includes casino and sportsbook software, player account management, affiliate management, and payment infrastructure.

Key facts
| Feature | Detail |
|—|—|
| Event | Midnight Mayhem Fight Night |
| Headline Impact Partner | Gamingtec |
| Event Date | January 19, 2027 |
| Location | Fira Barcelona Gran Via (during ICE Barcelona) |
| Organizer | Behind The Gloves in partnership with WorldGaming |
| Affiliation | WBC Cares UK |
| Fundraising Target | €150,000 |

This development is relevant to PlayVideoPoker readers as it highlights the growing corporate social responsibility within the iGaming industry. The involvement of Gamingtec and other industry figures in charity events like Midnight Mayhem demonstrates a sector-wide effort to contribute positively to society beyond commercial activities, fostering a stronger community and supporting important causes.

Source: European Gaming – https://europeangaming.eu/portal/press-releases/2026/07/16/209354/gamingtec-headline-impact-partner-midnight-mayhem/

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